saascosthub
methodology.doc
store-breakeven.model

Shopify Plan Upgrade Break-Even Calculator

Enter your monthly sales and average order value to see the exact point where lower credit card rates pay for the higher Shopify plan.

[+] shopify-plan-break-even.window [*]
Slide or type

Shopify Grow (Standard)

Lowest

$1,190.10 /mo

Take-rate: 3.4% · Net $33,810/mo

Plan / hosting$105.00
Card fees$1085.10
Gateway / market$0.00

Shopify Basic

$1,194.10 /mo

Take-rate: 3.41% · Net $33,806/mo

Plan / hosting$39.00
Card fees$1155.10
Gateway / market$0.00

Shopify Advanced

$1,414.10 /mo

Take-rate: 4.04% · Net $33,586/mo

Plan / hosting$399.00
Card fees$1015.10
Gateway / market$0.00

break_even_summary.note

On monthly billing with Shopify Payments, Grow ($105) beats Basic ($39) above $33,000/month in US card sales. Advanced ($399) beats Grow above $147,000/month.

Total monthly cost across store revenue stages

All-in monthly fees (subscription + card processing at $75 AOV) as monthly GMV scales from $2,500 to $100,000.

[+] gmv-scaling-curve.table [*]
Plan $2,500/mo sales$10,000/mo sales$35,000/mo sales$100,000/mo sales
Shopify Basic
$121 (4.86%) $369 (3.69%) $1,194 (3.41%) $3,339 (3.34%)
Shopify Grow (Standard)
$182 (7.3%) $415 (4.15%) $1,190 (3.4%) $3,205 (3.2%)
Shopify Advanced
$471 (18.86%) $689 (6.89%) $1,414 (4.04%) $3,299 (3.3%)

Common questions

Which option is cheapest at $35,000/month in online sales?

At $35,000/month ($75 average order value), Shopify Grow (Standard) has the lowest combined subscription + transaction cost at $1190.10/month (3.4% effective take-rate), saving $2688/year versus Shopify Advanced.

Does billing annually change the e-commerce plan break-even point?

Yes. Annual Shopify and BigCommerce plans cut fixed monthly subscription fees by roughly 25%, pulling upgrade break-even thresholds noticeably lower—use the Annual Billing toggle in the calculator above to test exact numbers.

How do third-party payment gateway fees affect store profit?

Using an external gateway on Shopify adds 2.0% on Basic, 1.0% on Grow, and 0.6% on Advanced on top of your card processor fee, whereas WooCommerce and BigCommerce add 0% gateway surcharges.